This blog-vertorial helped a Palo Alto-based vet-by-text service get exposure on dogster.com. Effectively placed headings and keywords for SEO make it work, as does the light, breezy style.

TEXTING, ONE, TWO, THREE:  ASK.VET LETS YOU TEXT DOG DOCS

Dog Owner Saga #458:  Your pup is definitely not acting right.  It’s late, or a weekend, or both.  You worry, Google the symptoms, worry some more, Google the Google results, get confused, talk it over with family, and ask the dog, “What’s the matter, girl/guy?” (You know you do!)

Fast-forward to the local (pricey) pet ER, where you wait (and wait) to see a doctor who has never met your dog, wondering if you really need to be there and dreading the bill.

Sigh. Life would be much better if you could just text a veterinarian when you notice symptoms, and get expert advice in minutes, right? Why doesn’t somebody do that?

Well, somebody did.

Welcome to ask.vet, another way consumer technology is changing the lives of pets, and pet parents, for the better.

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